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Lisa Loud

@lisa.loud

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CEO and Co-Founder of FLUIDEFI, a company focused on building institutional tools for decentralized finance (DeFi) trading, analytics, and portfolio management. ⸻ 📌 Key Background: • Career Highlights: • Worked in executive and leadership roles at Apple, Oracle, PayPal, BitMEX, and ShapeShift. • Specialized in software development, digital payments, blockchain technology, and AI. • FLUIDEFI: • Founded in 2020, headquartered in Montréal, Canada. • The platform helps institutions and asset managers track, analyze, and execute trades across multiple DeFi protocols with accuracy, automation, and compliance. • The company uses blockchain-agnostic technology and supports assets on Ethereum, BNB, XRP Ledger, and more. • Awards & Recognition: • Named to the Top 100 Women in Crypto list. • Featured in Wirex’s Rising Women in Crypto Power List (2022). • Received a Lifetime Achievement Award in Dubai (2022) for pioneering efforts in DeFi adoption in West Africa and the Middle East. ⸻ 🧠 Vision: Lisa is passionate about: • Bringing transparency and compliance to DeFi • Helping institutions safely enter the decentralized world • Empowering more women and minorities in blockchain • Building sustainable, tech-driven ecosystems with real-world impact