An ad technology evangelist, I am committed to being provocative in my approach to using data and analytics to address a brands planning, investment, activation and measurement ecosystem. I will continue to push the system as I have an uncanny ability to look to disrupt the changing landscape of media from a linear world to an addressable first world. EVP, Head of Investment and Activation, Americas @Wavemaker part of @GroupM. Past roles have been at Ad Tech companies (Adap.TV, Google, Amazon) as well as Digital Transformation and Addressable lead at The Hershey Company. ||All viewpoints are my own||