周国忠 Entrepreneur / CEO / VC Food & Beverage + CPG @BobaGuys @TeaPeople @USBobaCo Best-selling Penguin Random House Author Scrappy Jersey kid looking to make the world better. ENxJ | Enneagram 3 | Empath 🇺🇸🇹🇼🇨🇳 Using this like an AIM profile from 2004... currently: 📍: California 🎶: “Hold On,” Justin Bieber 📚: “Traction” by Gino Wickman 💭: branding, consumer behavior, entrepreneurship, social theory, small business 💡: Brene Brown, Antonio Gramsci, Jonathan Haidt, Jack Ma, Greg Popovich, Oprah, Adam Grant, Chrissy Teigen 📇: UC Berkeley (BA, MBA), brand management (Clorox, Wal-Mart, Target, Leapfrog), White House Initiative for AAPIs, random awards that are a distant second to making my parents proud “A rich man is not the one who needs the most, but the one who needs the least.” “No amount of money ever bought second of time.”